Privacy Policy
We, as a company, are committed to protecting your privacy and the information of any personal data we collect. This policy sets out the guidelines to which Crunch Media ltd conducts their business activities and explains what personal data we collect and how it will be processed.
Collecting Personal Information
We may collect, store and use the following personal information;
Information about you, such as your name, your business details, including address, telephone number and email address, that is in the public domain.
Information where you express an interest in a product or service, which will enable us to contact you in relation to this service.
Information where we may call you by telephone regarding this product or service, we record some calls for training and quality purposes.
We will ask for your content to our use of cookies when you first visit our website.
We do, from time-to-time, collect business information via telephone-based surveys that may be sold on to carefully selected suppliers, although you do not have to respond to them.
You have the right under UK Data Protection Law to Opt-Out of receiving any marketing materials at any time by contacting us.
IP Address and Cookies
We may collect information about your computer, including your IP address and cookies. Cookies are very small text files that are stored on your computer when you visit some websites. Cookies are used by most websites to tailor content and marketing messages to better suit your needs.
We use cookies on the website to track visitor behaviour. If you prefer not to allow the use of cookies, you can change the configuration of your browser to warn you when you receive a cookie or automatically reject them.
If you would like to find out more about cookies you can visit http://www.aboutcookies.org
A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
Information we hold and where we store it
Our website collects and purchases business information using online and telephone methods. For business records we hold Company Name, full address, telephone number (checked against TPS/CTPS), contact name, job roles, industry sector, employee & turnover. We also hold some business renewal information within the energy, financial, private medical and insurance sectors. The business records will be held for all sectors within the market.. At any time you can request this information by using ‘Contact Us’ through www.crunchdirectmarketing.co.uk
Any personal or business information that we collect will be stored in a secure database in the UK. This may include information regarding your visit to the website, IP address, location and website viewing information. It may also include information that you provide to us when and if you register on any of the company websites, including your email address. This personal information will be kept and used in accordance with the Data Protection and GDPR regulation due in May 2018.
Legal Basis to process your personal data
Under the data protection laws we need a lawful basis to collect and use your personal data. We follow the guidelines set by the General Data Protection Regulations (GDPR) by using the six lawful bases to process personal data information under either Consent, Contract, Public Interest, Legitimate Interest or Legal Obligations.
Due to the high number of businesses in the UK, it is not practical for us to ask every individual for his/her consent. We have assessed our and our clients’ business interests in carrying out marketing activities and we have carefully considered the impact the collection and use of personal data could potentially have on individuals’ rights. We have therefore concluded that the most appropriate lawful ground for the processing of your personal data is through legitimate interests basis.
We may pass on your information to carefully selected suppliers for product or services you have expressed an interest in, they may communicate with you through telephone or email.
Use of Information
The data that we collect from you directly or indirectly from our suppliers is for direct marketing, digital marketing, research, analysis and data cleansing.
This means we share your details with reputable companies who may want to contact you by post, telephone or email to offer you goods and services that may be of interest to you.
Your Data Rights
You have the right to withdraw consent to the processing of your information at any time. This includes the right to withdraw based on legitimate interest or consent. You have the right to be forgotten and to be removed from our databases. You have the right to subject access request on any information we may hold on you in our database. You also have the right to correct any inaccurate information we hold on you.
We strictly follow the guidelines set out by the regulation authorities in the UK and the best and most compliant practices of the industry.
If you have any additional questions, please use the Contact Us page through www.crunchdirectmarketing.co.uk and will response to any questions.
Who do we share your personal information with?
Crunch Media Limited are a direct marketing agency and we may sell or license your details with carefully selected businesses who want to contact you by telephone, post or email to offer you goods and services that we believe will be of benefit to you. This may be through third party agency’s or our end user clients. We only deal with reputable clients in accordance with UK Data Protection Law. Our clients may contact you by post, telephone or email for direct marketing purposes.
Third Party Agency’s and End User Clients have their own privacy policies and we strongly recommend that you read this information.
Third Party agencies may include partners, marketing services providers, data brokers and other Data Controllers like Crunch Media Limited. Examples of these third party agencies include Acxiom, CACI, EC Outsourcing, ISON Xperience, Energy Compare Limited, Equifax, Experian, Perfect Ingenuity, Read Group and TDP
Partners may include Age UK Northampton, BlasYTir, Community Fibre, Cransley Hospice, Dunelm, EDF Energy, EE, Friends of Wisdom, Halton Haven Hospice, Health & Protection Services Limited, Make a Smile, Nottinghamshire Hospice, Newlife, NSPCC, O2, Ovo Energy, Pyrex, RSPCA, Sainsbury’s Skipton Building Society, St Helena Hospice, Verisure Services, Vonshef, Wessex Heartbeat, XLN Telecoms, Your Hospice Lottery, Wessex Heartbeat, Zoes Place Baby Hospice, Zurich Insurance.
Below is an example of the sectors and business types that we operate in, but not limited to these;
Finance & Insurance
- Banks & building Societies
- Insurance, car, home, travel, life, medical and others
- Credit cards
- Loans
- Mortgages & Pensions
- Debt Management
- Lotteries
- Online Betting
- Competitions
- Bingo
- Wills & Funeral
- Health & Fitness
- Leisure
- Magazines & newspapers
- Price comparison websites
- Property (including house sales)
- Home Improvements
- ID and fraud
- Education
- Public Sector
- Publishing
- Mail Order
- Social Media
- Market Research
- Catalogues
- Fashion & clothing
- Food & Drink
- General stores & supermarkets
- Home furnishings
- Online retail
- FMCG
- Automotive
- Car hire
- Holidays
- Accommodation
- Telecoms
- Broadband & internet services
- Electricity & Gas providers
- Water providers
- Mobile phones
- Digital TV
